10-04-2011, 10:31 AM
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Hibernian
Join Date: Mar 2010
Posts: 1,090
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Budgeting Makes a Comeback for the Newly Prudent Consumer
With stagnating house prices, bleak unemployment data and a Eurozone in crisis, it's no surprise that consumers have continued to re-assess their approach to the way they manage their finances. Indeed, according to new consumer finance research from Mintel, the tough economic climate has prompted almost half (45%) of the population to change their attitudes towards borrowing money.
It seems that the economic climate has created a new breed of prudent consumer with a return to the traditional virtues of budgeting and sound financial management. Mintel's consumer research highlights that almost two fifths (38%) of the population can be described as "newly prudent" - with attitudes changed post-recession. These consumers have re-evaluated their approach to managing debt, and take a hard line on spending - if they can't afford to buy it now, then they won't borrow to pay for it.
Toby Clark, Head of Financial Services Research at Mintel, said:
Read more: http://www.sacbee.com/2011/09/30/395...#ixzz1Zp7hb2xc
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The time to save is now. When a dog gets a bone, he doesn't go out and make a down payment on a bigger bone. He buries the one he's got.
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